The logo is simple and minimalistic and has been spiced up with quirky patterns and bright colours for a cute, playful, yet elegant and feminine brand.
Lovely Mayu is an insanely talented beauty therapist with a passion for eyelashes based in Queenstown, New Zealand. She is the owner of CutieQT, a beauty salon devoted to eyelash extensions also offering eyelash lift perms, tint and shape services.
Mayu started CutieQT from a spare room in her house, but it quickly grew out of proportion and now she employs a whole team of real-life eyelash ferries who will make you look and feel like a butterfly. It's time to retire that mascara ... forever.
Cute, feminine, playful
The goal with this brand was to combine Mayu's sweet and bubbly personality, with a brand that radiates professionalism. The logo is simple and minimalistic and the brand has been spiced up with quirky patterns and bright colours for a cute, playful, yet elegant and feminine brand.